Sometimes it's difficult to change the way you think about a stock. In the case of Rockwell Automation (NYSE:ROK) the company has always been seen as an all-purpose way to play trends in the industrial sector. However, given the importance of the company's sensors, controls, software architecture, and automation solutions to the Industrial Internet of Things (IIOT), it's time to start thinking about the company as a long-term way to play the growth of IIOT -- something that might encourage a positive rerating in the stock. Let's take a closer look.
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